PlanOlabs is the research, data, and consulting hub for PlanOmatic
At PlanOlabs, we analyze your current workflows and identify ways you can optimize operational and marketing processes to help scale and meet acquisition and portfolio growth goals. Our mission is to transform our clients into industry leaders through proprietary data research and consulting.
Workflow Consulting
Business Intelligence
Integration Services
What is PlanOlabs?
The PlanOlabs team works closely with our clients to provide valuable data and insights into their own internal processes and workflows. Here are a few ways how we do that:
- Business Intelligence Dashboard
- Custom Analytics
- SFR Industry Research
- Workflow Workshops
- Marketing Strategy
- Hypothesis Testing
- Competitive Analysis
How Does PlanOlabs Work?
The Client’s Query
Our client needed to determine if they should invest in a 3D tour solution that works on Zillow Rentals, their #1 lead source, to attract more rental prospects and to provide a superior client experience in line with their overarching brand standards.
The PlanOlabs Conclusion
We found that publishing a 3D Tour on the Zillow Rentals platform will generate more leads and more applications, and reduce vacant days on market. Additionally, clients will now align with the new standard of a high-quality virtual experience for future residents.
Business Intelligence at Your Finger Tips
Access a variety of custom dashboards and subscribe to automated email updates through our business intelligence platform, Tableau. Clients can even customize dashboards to monitor their own internal KPIs and pain points.
Leveraging Data to Provide Client-Centric Case Studies
The Impact of Using a Zillow 3D Tour & Interactive Floor Plan for Single-Family Rentals
PlanOlabs partnered with a leading provider of well-kept single-family rental homes nationwide, to measure the impact of using a Zillow 3D Tour and Interactive Floor Plan for rental property marketing.
Photo Quality Analysis for Mid-Market: Indianapolis
PlanOlabs is regularly exploring whether professional photography for vacant homes has a positive impact on leasing. Recently, we have been studying this question in the “Mid-Market” Property Management profile specifically (approx. 100-1,000 homes.)
The Impact of Using a Matterport 3D Tour for Single-Family Rentals
PlaOlabs partnered with a client and leading provider of well-kept single-family rental homes nationwide, to measure the impact of using a Matterport 3D Tour for rental property marketing.
"Tim and his team played a huge role getting our marketing processes running like a well-oiled machine. We are now fully automated, and his team provides plenty of data transparency so we can monitor what is happening in all our markets. At this point, we are publishing hundreds of properties per month with limited intervention from our marketing team - allowing them to focus on more value-add activities."
~ Senior Vice President of Operations at Main Street Renewal